Quotation from their website:
Flattr was founded to help people share money, not just content. Before Flattr, the only reasonable way to donate has been to use Paypal or other systems to send money to people. The threshold for this is quite high.Here is how it works for people who would like to donate:
- You set a monthly sum that you would like to donate.
- Many websites (especially blogs) have Flattr buttons. If you want to make a small donation, you click on one of those buttons.
- At the end of the month, your allowance is divided by the amount of clicks you have made and paid to the button owners.
- If you don’t click, your money will be given to charity.
- If you join Flattr as a publisher, you have to “give in order to get”, that is, you have to allot at least €2 a month (other currencies can be used, but are converted to Euros). This makes sense, because it gets the system started. Otherwise, there is a chicken and egg problem.
- You need to install buttons if you want things to be “flattred”.
- Flattr uses button clicks to gauge the popularity of flattrable things. This gives the operation an interesting social side. It is not just about empty “likes”, you literally put your money where your mouth is. Accordingly, there are ranked lists on the website. Social plus money, it must make marketers excited...
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